Senior Manager, Public Affairs - AP
Who are we?
Equinix is the world's digital infrastructure company®, shortening the path to connectivity to enable the innovations that enrich our work, life and planet.
A place where bold ideas are welcomed, human connection is valued, and everyone has the opportunity to shape their future.
A career at Equinix means being at the center of shaping what comes next and amplifying customer value through innovation and impact. You'll work across teams, influence key decisions, and help shape the path forward. You'll find belonging, purpose, and a team that welcomes you-because when you feel valued, you're empowered to do your best work.
About the Role
We are seeking an experienced Senior Manager, Public Affairs, to shape how Equinix is understood and trusted across Asia Pacific. You will lead region and community-focused communications that differentiate Equinix as a responsible, long-term partner to the communities and markets where we operate. You will work closely with Public Policy, who lead government relations, and with the PR team, who lead day-to-day media relations. You will be the AP counterpart to our Public Affairs leads in AMER and EMEA.
Key Responsibilities
Data Center Narrative & Differentiation
- Develop and execute a regional public affairs strategy that positions Equinix as a responsible leader in the data center industry and differentiates us from others
- Localize global narratives into market-specific messaging frameworks that address the issues that matter locally and regionally, such as energy, water, sustainability, AI and economic contribution
- Translate complex technical and sustainability topics into clear, credible stories for non-technical audiences
- Partner with regional leadership to ensure new data center projects and expansions launch with a well-prepared community and stakeholder narrative
Community & Stakeholder Engagement
- Build and maintain relationships with community, civic, industry, and opinion-leader stakeholders in key AP markets
- Work with Community Engagement Managers and the Equinix Foundation to communicate social impact, community investment, and programs such as digital inclusion and workforce development
- Plan and manage select high-impact events, roundtables, and forums that build dialogue with local stakeholders
- Cultivate partnerships with industry bodies such as APDCA and DCA Australia to advance shared messages about the value of the sector
Regional Issues Monitoring & Risk Counsel
- Monitor local public sentiment, media narratives and emerging issues affecting data centers in each market, and flags risks and opportunities
- Counsel senior leaders, including the Regional President's office, on reputational risk and stakeholder perception
- Support issues and crisis preparedness and response in coordination with regional and global teams
- Partner with the PR team on proactive and reactive media efforts that advance public affairs priorities
Thought Leadership & Content
- Position executives and subject matter experts as credible voices through speaking opportunities, bylined articles, and media interviews, and prepare them for these engagements
- Develop op-eds, speeches, case studies and community stories that demonstrate Equinix's local impact
- Ensure consistency with Public Policy and Global Communications
Collaboration & Leadership
- Work closely with Public Policy, PR, Sustainability, Global Design and Construction, and business unit leaders to align public affairs activities with business priorities
- Coordinate with AMER and EMEA Public Affairs counterparts to share best practices and keep regional strategies aligned to global objectives
- Manage external agencies and consultants
Measurement & Reporting
- Establish KPIs for public affairs initiatives including narrative adoption, sentiment, stakeholder reach and community outcomes.
- Provide regular reporting to leadership on local reputation trends, and program impact
Qualifications
Required
- 8+ years of experience in public affairs, corporate communications, public relations, or related field with a focus on stakeholder, community, or issues-driven communications
- Proven track record of shaping reputation or narrative for a complex, scrutinized or infrastructure-intensive business
- Deep understanding of AP media, political and community landscapes and cultural nuances
- Exceptional written and verbal English; additional AP languages highly valued
- Demonstrated ability to counsel senior executives on stakeholder strategy and reputational issues
- Experience managing multiple projects across diverse markets
- Bachelor's degree in Communications, Public Affairs, Journalism, or related field
Preferred
- Experience in the technology, data center, energy, or infrastructure sector or with issues such as sustainability, AI and digital transformation
- Crisis and issues management experience
- Experience with community engagement or CSR communications
- Experience managing agencies and external vendors
Key Competencies
- Strategic thinking: Ability to develop long-term strategies that align public affairs with business objectives
- Stakeholder management: Skilled at building trust and credibility with diverse external audiences
- Sound judgment: Excellent instincts for navigating sensitive issues and reputational challenges
- Executive presence: Confidence and credibility when engaging with C-suite leaders and external stakeholders
- Narrative building: Ability to craft compelling narratives that resonate with varied audiences
- Influence: ability to persuade and align stakeholders without direct authority
- Collaboration: Strong cross-functional partnership skills and team orientation
- Adaptability: Thrives in ambiguous, rapidly changing environments
- Results-oriented: Track record of delivering measurable impact
Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form.
Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law.
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